LUCA 1863 PESTO | BRAND FILM

Where to begin when a pesto producer asks for help in launching their brand in the American market? Naturally, we started with the origins of pesto in Italy. The pesto is solely made with Italian products, so it’s heritage needed to shine through.

During various sessions, we developed a concept in showcasing the background and origins of the different ingredients, highlighting the product more effectively. The filming took place at various locations in Italy. Including Milan, Bologna and the Emilia Romagna region.

Joost Saris, CEO Nileit - Luca 1863:

“From the very first moment, the partner we were looking for—one-stop shopping. Countless of requested and (pleasantly) unsolicited advice in order to achieve the maximum result, for what we were wanting to create.

No ego in the process, but full focus on the story that needed to be told and translated onto the screen.”

“Capturing the emotion, the small details and visually conveying the well thought out process behind the preparation was done exceptionally well.

You feel the atmosphere, the scent, and the warmth of the people, as if you are right there where it was filmed. That was the goal, and it was executed perfectly.”

Contact us.

You may still have some questions we could better answer through the brochure, which can be downloaded below.

We’re excited to hear your story or thoughts on a potential film project. Would you like to hear more or just have a chat? Send us a message!